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A wonderful project that began with the refurbishment of the stunning, heritage protected 1904 Grand Magasin, retaining the original glass dome and 30m high atrium, the facades and ceremonial stair.

City Flagship

7,600m2 / 82,000ft2

Interior Architecture (RIBA 1-4)

Graphic Hierarchy, Wayfinding & Tone of Voice

And around these stunning features the bustle of Primark thrives, with a refreshed and refined retail design; open and protected views; and a customer flow that provides clarity and ease.

Photo credit: Jonathan Taylor

Work undertaken while at HMKM with Graphics by sister studio COLLABORATION NATION.

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